10 Secrets to Free Publicity Business often need to use marketing to rise above the noise and be heard. Yet marketing often can be expensive. Learn ten techniques to use low cost publicity techniques to get your message tou your key audiences.
10 Secrets to Get Your Press Release Noticed It's critical in today's business world to be seen and heard -- a key element in any business plan. PR Pro Shannon Cherry shares her top ten secrets to getting a news release noticed.
10 Ways to Get the Media to Love You So you've put yourself "out there" with a public relations campaign. Your dealings with the media now become critical. Those relationships with the media can make or break your public relations efforts. Here's how to get the media to love you:
13 Publicity Ideas for Retailers If you're trying to promote your store, but you don't have a big advertising budget, relax. There are lots of ways to get in front of the audience you want to reach by using free publicity. Here are tips that will boost your publicity efforts and help you finally get noticed.
16 Publicity tips for Restaurants With a dismal failure rate of more than 75 percent among restaurants, you must be sure you do everything you possibly can do to promote your restaurant through free publicity. Here are 16 tips that will boost your publicity efforts and help you finally get noticed--even if you don't have a big advertising budget.
24 Killer Press Release Secrets 1. Your press release should sound like news, not an ad. 2. You should only send your press release to the media related to the topic of your press release. 3. Keep your press release one page in len...
3 Reasons to Tap into the Power of Publicity Publicity is obtaining editorial coverage or features for your business. Publicity is getting your business reported as news. Examples of publicity are newspaper and magazine articles, radio and tele...
33 Reasons To Do A News Release News releases are not the best way to get major media coverage, but they can be used to increase the frequency with which your company name appears in the press. With that in mind, here are 33 reasons to do a news release.
4th Quarter 2003 Publicity = 1st Quarter 2004 Prosperity As the year starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2004. Those plans could include anything from setting up goals for new products to prepari...
5 Critical Tests Every Press Release Must Pass The press release is still the most common way to "pitch"
journalists when you're trying to get them to give you
free publicity. But over 95 percent of all press releases
get thrown in the trash in seconds. Former TV anchor and
radio talk show host George McKenzie has five tips to help
you make sure your press release gets attention and action
from journalists.
6 Steps to Using Trade Magazines To Reach Customers When developing a publicity campaign for their business
many owners overlook the importance of trade magazines
and journals as vehicles for reaching new customers. While
mass media publications have widespread readership, the
targeted nature of trade publications make the information
that appears within them even more powerful.
